Vingt Quatre

WEB DESIGN

Designed and developed an
e-commerce experience with which to tell
the brand’s story and complement the collection
of understated yet elevated outerwear.

 


Vingt Quatre (French for Twenty-four), is an emerging ready-to-wear brand, born from the desire to create seasonless pieces that transition effortlessly through the 24-hour day. With a focus on fit and functionality, the reversible, detachable and interchangeable clothing lends itself to today’s fast-paced and multidimensional person.

 
 
VingtQuatre
VingtQuatre
VingtQuatre
 
 


Developed in collaboration with creative director Sumaiyah Akhtar, my role was to build a cohesive and compelling digital narrative for Vingt Quatre’s debut website. Built on a custom WordPress/WooCommerce hybrid, the site provides an editorial style experience with clean lines that champion the brand's influence of streetwear with feminine
re-workings.

 
 
VingtQuatre
 



Contrasts of masculinity, femininity, beauty and functionality work together to provide a platform with which to embody the spirit of Vingt Quatre's ideal customer; the rebellious, 'urban nomad’, wandering through different cities carrying with her a limitless and timeless sensibility.

 

 
VingtQuatre
VingtQuatre
Vingt Quatre
VingtQuatreMyBag

CREDITS
Creative Direction
Sumaiyah Akhtar

Visit—vingtquatre24.com

 

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